Prime Plus Adult 7+


CHICKEN & RICE FORMULA is rated 4.8 out of 5 by 26.
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  • Kitten
  • Adult 1+
  • Adult 7+
  • With a Proprietary blend proven to improve & extend the life of Cats Age 7+
  • Backed by nine years of research
  • Features chicken as the #1 ingredient
  • Supports lean muscle mass and helps maintain a healthy weight
  • Supports healthy skin and a beautiful coat
  • Improved microflora for a balanced digestive system
  • Crunchy kibble and a taste they’ll love
  • Specifically designed to meet the needs of cats age seven and older
High-Quality ingredients teaming up for impressive results
  • History of Innovation
    History of Innovation
    Originally introduced as the first dry pet food with real meat as the #1 ingredient.
  • High in Protein
    High in Protein
    Protein is a key source of energy, and is important for overall health in cats. That’s why all of our formulas are high in protein from high-quality sources.
  • Omega-6 Fatty Acids
    Omega-6 Fatty Acids
    All of our dry formulas contain omega 6 fatty acids to help promote healthy skin and coat.

See what other people are saying about pro plan

CHICKEN & RICE FORMULA is rated 4.8 out of 5 by 26.
Rated 5 out of 5 by from Lola doesn't barf anymore My cousin actually uses this product, sent her the cat kit that was offered, the samples were enjoyed by Lola the cat so much that her owner wanted to purchase a full on bag, the best part was that Lola is not puking anymore, she had been having these bouts of vomit after eating her "other food" not daily but enough to notice, thought maybe a hairball situation. but after an entire week of eating the new food and noticing no more vomit, we consider it a success! and let me tell you, my cousin is hard to get to change anything especially when it comes to her cat lol so the fact that she went on to buy a bag speaks volumes. thanks yall
Date published: 2017-04-03
Rated 5 out of 5 by from My cats love it! As a veterinarian, I have recommended ProPlan for my patients for years. I trust the brand and the science behind the products, which is why I have fed my own animals ProPlan for over 10 years now. My cats love the ProPlan savor dry cat food, but they prefer Prime Plus over the chicken and rice they have been eating. I can feel good knowing that I'm offering a product to my middle aged cats that has solid science behind it. I'll be switching my cats over to Prime Plus. Disclosure: I received a sample of this product in exchange for a fair and honest review. [This review was collected as part of a promotion.]
Date published: 2017-03-29
Rated 5 out of 5 by from Great Food! We have been using this food for a few weeks now. Our senior kitty (13 years young!) is really enjoying it. We adopted our cat a few months ago, and struggled to find food that he enjoyed. His teeth gave him a bit of trouble picking up certain types of food. The Pro Plan food is easy to pick up, and soft enough for him to chew easily. He is always excited to eat. I like the ingredient list, it is loaded with vitamins and supplements. We were given the food by Purina for some Sponsored social media posts.
Date published: 2017-10-30
Rated 5 out of 5 by from All 4 cats seem to love this new ProPlan! :) I bought this new Pro Plan PrimePlus for cats about 5-6 days ago. My cat is only 6yrs old, but I also take care of my mom's cats: 2 from same litter are almost 12yrs old and the other cat which was a stray is going to turn 9yrs old. With the difference of their tastes & ages & backgrounds, I think this is their favorite dry food by far! Especially, since they all ate different kinds prior to me seeing this when I went to a Petco next to my work. I almost walked by it, but when I saw that it had a 9yr study and it was Chicken & Rice~ I decided to try it and, honestly, I hoped that at least one of them would eat it! Imagine how happy I am that they all seem to like it~ a lot! I know that not everyone is able to afford it~ including me~ however, I will be buying it as often as I can in order to keep my cat & mom's cats HAPPY!! :) Thanks for this great product!! <3
Date published: 2017-04-02
Rated 3 out of 5 by from Too little too late I waited for 6 months for my sample and finally received a measly portion which told me nothing other than what my cats would eat one day. How cheap can you get! I was aware more than a year ago that this food was coming to the market. I am very dissappointed with the roleout. [This review was collected as part of a promotion.]
Date published: 2017-04-04
Rated 5 out of 5 by from I am impressed Due to the price point and a very picky Rosie I never purchased Pro Plan before. With your free coupon I was able to introduce your Pro Plan to a very fussy mature female cat who has out lived 3 other felines. What a great surprise, Rosie loves it! The Queen is very happy and content, thank you Purina!.
Date published: 2017-09-24
Rated 5 out of 5 by from She loves it! This is definitely a superior product as my cat is extremely fussy! I have bought higher end cat food for her but she always ended up spitting out the kibble out onto the floor in a little pile. This product Tizz just chows down with no second thought of her little pile of kibble beside her bowl.
Date published: 2017-12-30
Rated 5 out of 5 by from Prime + I bought my first bag as soon as I saw it on the store shelves about 8 wks ago. We are on our second bag, and it might be wishful thinking but our 15 yr old crabby old lady is more active, engaging and moving better. She has gained a little weight and eats the food exceptionally well.
Date published: 2017-04-03
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Ingredients and Guaranteed Analysis

While these quality ingredients are listed individually, what's truly important is how they work together for the good of your pet.


Chicken, poultry by-product meal, corn gluten meal, brewers rice, cassava root flour, animal fat preserved with mixed-tocopherols, soybean meal, soy protein isolate, dried egg product, soybean oil, animal liver flavor, dried chicory root, fish meal, fish oil, potassium chloride, gelatin, phosphoric acid, L-Lysine monohydrochloride, salt, calcium carbonate, Vitamin E supplement, choline chloride, taurine, beta-Carotene, zinc sulfate, ferrous sulfate, niacin, L-ascorbyl-2-polyphosphate (Vitamin C), manganese sulfate, Vitamin A supplement, calcium pantothenate, thiamine mononitrate, riboflavin supplement, copper sulfate, Vitamin B-12 supplement, pyridoxine hydrochloride, folic acid, Vitamin D-3 supplement, biotin, calcium iodate, menadione sodium bisulfite complex (Vitamin K), sodium selenite. A-4624-C
Nestlé Purina PetCare, 2500 Royal Windsor Drive, Mississauga, Ontario L5J 1K8Nestlé Purina PetCare Company, St. Louis, MO 63164 USA
Animal feeding tests using AAFCO procedures substantiate that Pro Plan Prime Plus Adult 7+ Chicken & Rice Formula provides complete and balanced nutrition for maintenance of adult cats

Guaranteed Analysis

Crude Protein (Min) 38.0%
Crude Fat (Min) 17.0%
Crude Fiber (Max) 2.5%
Moisture (Max) 12.0%
Linoleic Acid (Min) 2.9%
Calcium (Ca) (Min) 1.0%
Phosphorus (P) (Min) 0.8%
Vitamin A (Min) 15,000 IU/kg
Vitamin E (Min) 800 IU/kg
Taurine (Min) 0.15%
Beta Carotene* (Min) 180 ppm
Omega-3 Fatty Acids* (Min) 0.5%
Omega-6 Fatty Acids* (Min) 3.1%
*Not recognized as an essential nutrient by the AAFCO Cat Food Nutrient Profiles

Calorie Content (Calculated)

As Fed 4316kcal/kg 604kcal/can

Feeding Your Cat

Every cat is different, but these guidelines can help keep your cat in ideal body condition.
5 - 9 lbs (2.3 - 4.1 kg)
  • 5 - 9 lbs (2.3 - 4.1 kg)
  • 10 - 14 lbs (4.5 - 6.3 kg)
Feeding Amount*
1/4 - 1/3
Feeding Amount*
35 - 46
View Feeding Instructions

It is important that you feed Pro Plan to your adult cat "free choice" throughout the day, rather than as just a single feeding only at mealtime. Food intake required to maintain ideal body condition will vary, depending on age, activity and environment. Watch your cat's weight and adjust food amounts accordingly. If you have a kitten, or a pregnant or nursing cat, you should continue feeding Pro Plan Kitten Chicken & Rice Formula.

Although you'll be anxious to see the difference Pro Plan can make in your cat, please allow 7 - 10 days to ease the transition from your cat's current food. Each day, simply feed a little less of the previous food and a little more Pro Plan until you're feeding Pro Plan exclusively. This gradual transition will help avoid dietary upsets.

For maximum benefit, feed this product exclusively or mix with any of the flavors of Pro Plan Prime Plus Classics Wet Entrées Adult 7+ cat food.  When feeding Prime Plus dry only, please refer to the feeding chart for recommended daily amounts based on your cat’s body weight.  When feeding dry and wet Prime Plus together, decrease the daily amount of dry Prime Plus by 1/4 cup for every 3 oz. can of wet Prime Plus offered.  Adjust as needed to maintain your cat's ideal body condition and avoid excess weight gain.  Divide total daily amount into 2 or more meals. 

Provide adequate fresh water in a clean container daily.

For your pet’s health, see your veterinarian regularly.

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