Focus Puppy


LAMB & RICE FORMULA is rated 4.6 out of 5 by 54.
  • y_2018, m_9, d_18, h_19
  • bvseo_bulk, prod_bvrr, vn_bulk_2.0.8
  • cp_1, bvpage1
  • co_hasreviews, tv_0, tr_54
  • loc_en_CA, sid_38100-13276, prod, sort_[SortEntry(order=RELEVANCE, direction=DESCENDING)]
  • clientName_tryproplan-ca
  • bvseo_sdk, p_sdk, 3.2.1
  • CLOUD, getAggregateRating, 150.78ms
  • Puppy
  • Adult 1+
  • Senior 7+
  • High-quality protein, including lamb as the first ingredient
  • DHA from omega-rich fish oil helps nourish brain and vision development
  • Rich in antioxidants to help support a puppy’s developing immune system
  • Calcium, phosphorus and other minerals help build strong teeth and bones
  • Vitamin A and linoleic acid, an omega-6 fatty acid, promote healthy skin and coat
High-Quality ingredients teaming up for impressive results
  • Nutrition for Unique Needs
    Nutrition for Unique Needs

    Our FOCUS platform features foods tailored to your dog’s needs by life stage, breed size, lifestyle or other unique needs.

    Protein is a key source of energy, and is important for growth and development in dogs. That’s why all of our formulas are high in protein from high-quality sources.
  • Omega-6 Fatty Acids
    Omega-6 Fatty Acids
    All of our dry formulas contain omega 6 fatty acids to help promote healthy skin and coat.

See what other people are saying about pro plan

LAMB & RICE FORMULA is rated 4.6 out of 5 by 54.
Rated 5 out of 5 by from The best for Papillons! I have fed Pro Plan Puppy Lamb and Rice to all my papillons, from puppies to elders, for years. It is an all age food that qualifies for AAFCO status because it is test fed, the best way of rating dog food. I show my dogs and they have to be in top condition with beautiful shining coats. This is the best food to do that for these toy dogs. This is the fuel for my generations of champions. [This review was collected as part of a promotion.]
Date published: 2015-02-25
Rated 5 out of 5 by from Great food for large breed puppies! This was recommended to feed our new Dalmatian puppy by the breeder. And this by far is the best puppy food I have fed to any of my dogs over the years. Its easily digestable and he has had absolutely no problems with any vomiting or diarrhea since we have had him home the first month. We have had problems in the past with puppy stress with past dogs and this hasn't been an issue. Will be switching my adult dogs to Pro Plan as well!
Date published: 2018-01-29
Rated 5 out of 5 by from Glad I changed back to Pro Plan Herd so much about the NO Grain, since it's been 14 years since I had a puppy thought I would try, big mistake. Tried, puppy didn't like the taste and the food didn't perform well for her. Her eyes were terribly blood shot, and it upset her stomach Changed back to Pro Plan (puppy lamb) since the no grain was lamb. She is growing like a weed and doing great, just as my past pups have done on Pro Plan. Should of known, trust Purina.
Date published: 2018-02-14
Rated 5 out of 5 by from Great food I had Nitro, my 4 month old pit bull, on Authority puppy food. He had loose stools and his coat was not so great not to mention he was bored of the same flavor. So I made the switch to Pro Plan Focus and he's doing great no loose stools, a shinny coat and different flavors are a plus. Great food for my Nitro and reasonable price for my wallet. [This review was collected as part of a promotion.]
Date published: 2015-02-04
Rated 5 out of 5 by from Satisfied My puppy had severe diareha. I tried several other brands of dog food. Her condition did not improve. I called my vet and he recommended Purina Pro Plan - Puppy Lamb and Rice. Within 3 days, her diareha was gone and has not returned. I am continuing to feed her Purina Pro Plan Puppy, Lamb and Rice. She is growing and my vet says she is "Perfect".
Date published: 2017-12-20
Rated 5 out of 5 by from My puppies love this food!!! All my adult dogs are fed Purina Pro Plan & do quite well on it. As a result I wanted to stick with Purina. I saw that Focus puppy came in lamb & rice so I purchased some and couldn't be happier with the results. The best part is no loose stool, & everyone is growing at at nice controlled weight, which is exactly what you want for a large breed puppy.
Date published: 2017-09-02
Rated 5 out of 5 by from Switched from Orijen back to ProPlan Our border collie was doing so well on ProPlan hat we thought he would do even better if we stepped it up to an "Ultra Premium" like Orijen. We noticed he wasn't as eager to eat he Orijen and also noticed his coat was visibly less shiny. While it was a mistake to switch we are glad to know that ProPlan is the right choice for our border collie.
Date published: 2017-08-05
Rated 5 out of 5 by from Awesome I got my lab mix puppy a few weeks ago they had her eating gravy train and she would hardly go to the bathroom and was super rambunctious. The day i started her on proplan focus with lamb and rice her potty schedule was normal and she surprisingly calmed down alot and started learning very fast. Plus she loves the food.
Date published: 2015-04-25
  • y_2018, m_9, d_18, h_19
  • bvseo_bulk, prod_bvrr, vn_bulk_2.0.8
  • cp_1, bvpage1
  • co_hasreviews, tv_0, tr_54
  • loc_en_CA, sid_38100-13276, prod, sort_[SortEntry(order=RELEVANCE, direction=DESCENDING)]
  • clientName_tryproplan-ca
  • bvseo_sdk, p_sdk, 3.2.1
  • CLOUD, getContent, 46.63ms
  • bvseo_sdk, p_sdk, 3.2.1
  • CLOUD, getContent, 153.31ms
  • bvseo-msg: HTTP status code of 404 was returned;

Ingredients and Guaranteed Analysis

While these quality ingredients are listed individually, what's truly important is how they work together for the good of your pet.


Lamb, brewers rice, poultry by-product meal, corn gluten meal, whole grain corn, animal fat preserved with mixed-tocopherols, corn germ meal, oat meal, dried egg product, fish meal, animal digest, dried beet pulp, fish oil, calcium carbonate, potassium chloride, salt, calcium phosphate, choline chloride, L-Lysine monohydrochloride, Vitamin E supplement, zinc sulfate, ferrous sulfate, niacin, manganese sulfate, Vitamin A supplement, calcium pantothenate, thiamine mononitrate, copper sulfate, riboflavin supplement, garlic oil, Vitamin B-12 supplement, pyridoxine hydrochloride, folic acid, Vitamin D-3 supplement, calcium iodate, biotin, menadione sodium bisulfite complex (source of Vitamin K activity), sodium selenite.   M-4472-C

Nestlé Purina PetCare, 2500 Royal Windsor Drive, Mississauga, Ontario L5J 1K8

Nestlé Purina PetCare Company, St. Louis, MO 63164 USA

 Animal feeding tests using AAFCO procedures substantiate that Pro Plan Focus Puppy Lamb & Rice Formula provides complete and balanced nutrition for all life stages of dogs.

Guaranteed Analysis

Crude Protein (Min) 28.0%
Crude Fat (Min) 18.0%
Crude Fibre (Max) 3.0%
Moisture (Max) 12.0%
Linoleic Acid (Min) 1.6%
Calcium (Ca) (Min) 1.1%
Phosphorus (P) (Min) 0.8%
Vitamin A (Min) 15,000 IU/kg
Vitamin E (Min) 100 IU/kg
Docosahexaenoic Acid* (Min) 0.05%
*Not recognized as an essential nutrient by the AAFCO Dog Food Nutrient Profiles

Calorie Content (Calculated)

Metabolizable Energy (ME)
 4091 kcal/kg 1856 kcal/lb 457 kcal/cup

Feeding Your Dog

Every dog is different, but these guidelines can help keep your dog in ideal body condition.
3 - 12 lbs (1.4 - 5.4 kg)
  • 3 - 12 lbs (1.4 - 5.4 kg)
  • 13 - 20 lbs (5.9 - 9.1 kg)
  • 21 - 50 lbs (9.5 - 22.7 kg)
  • 51 - 75 lbs (23.1 - 34.0 kg)
  • 76 - 100 lbs (34.5 - 45.4 kg)
  • Over 100 lbs (45.4 kg)
Feeding Amount*
1/2 – 2/3
Feeding Amount*
56 – 75
View Feeding Instructions
<p>RECOMMENDED DAILY FEEDING AMOUNTS </p> <p>Using a standard 8 oz/250 ml measuring cup which contains approximately 112 g of Pro Plan. Puppies start to nibble solid foods at 3 - 4 weeks of age. Keep moistened Pro Plan available at all times. Allow your puppy to eat at will until fully weaned (6 - 8 weeks). After weaning, Pro Plan can be fed moistened or dry. For best results, develop a regular feeding schedule such as three small meals a day for younger puppies. You can gradually reduce to one feeding in the morning and one in the evening as your puppy ages. The routine should not vary. As puppies near adulthood, their calorie needs may drop, and your puppy may begin leaving some food in the bowl. Don't misinterpret this as an indication of dislike for the food. Instead, begin offering less so your puppy doesn't overeat and stays in ideal body condition. Nestlé Purina Research indicates that avoiding overfeeding of puppies may help their development. Maintaining ideal body condition is key to encouraging proper growth in all puppies, especially large breeds. The indicated amounts are only a guideline. If your puppy becomes overweight, a reduction of your puppy’s daily food intake may be appropriate. You may wish to consult your veterinarian about a weight control program. FEEDING FOR REPRODUCTION Pro Plan provides the extra nutrition needed by reproducing females in stages of gestation and lactation. Food consumption may vary during gestation, so feed the amount needed to maintain the pregnant female's ideal body condition. Food intake may double or even quadruple during lactation. MAKING THE SWITCH TO PRO PLAN Although you'll be anxious to see the difference Pro Plan can make in your dog, please allow 7 - 10 days to ease the transition from your dog’s current food. Each day, simply feed a little less of the previous food and a little more Pro Plan until you're feeding Pro Plan exclusively. This gradual transition will help avoid dietary upsets. Provide adequate fresh water in a clean container daily. For your pet's health, see your veterinarian regularly.</p>